Millionaire University Sales Is EVERYTHING in Business - How to Win at the Game of Sales With Sean O'Shaughnessey - Part 1 of 4 (MU Classic)
Apr 28, 2025
Sean O'Shaughnessy, owner of New Sales Expert and a leader in the Fractional Sales VP space, shares valuable insights into the fundamentals of sales. He discusses the importance of having a structured sales process, emphasizing the six essential steps from prospecting to closing. Discover how to identify your target market and craft a compelling value proposition. Sean also highlights the significance of knowing your audience and engaging with the economic buyer to maximize sales success. This conversation is a must-listen for any business owner looking to boost their sales skills!
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Monitor Sales Pipeline
- Track how many customers are at each sales stage.
- Maintaining a steady flow at each stage ensures a constant number of orders.
Mulch Sales Target Example
- Selling mulch isn't effective targeting condo or apartment residents.
- Ideal customers are elderly homeowners who dislike doing yard work themselves.
Create Client Avatars
- Write down your services and define ideal client profiles.
- Include client problems and characteristics to clarify your market focus.