Top M&A Entrepreneurs Forget the Gurus – Here’s the REAL Truth About Consulting for Equity
Feb 18, 2025
Rob Lombardi, an Army veteran and successful entrepreneur, shares his transition from military life to thriving in business. He dives into the concept of consulting for equity, explaining how he helps companies grow while securing a stake in their success. Lombardi emphasizes the importance of due diligence and building trusting partnerships. He recounts his journey in the restoration and commercial cleaning industries, highlighting key lessons learned from failures and the value of relationships in negotiations.
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First Business Challenges
- Rob Lombardi's first business, a residential flooring company, reached $400,000 in sales.
- He faced cash flow issues and a saturated market, highlighting startup challenges.
Startup Due Diligence
- Starting a business in a saturated market is difficult unless you offer a unique, high-demand product/service.
- Thorough due diligence on competitors is crucial for startups.
Transition to Commercial
- Rob Lombardi sold his flooring business's client list to a larger company and joined them to develop their commercial division.
- He successfully increased their revenue by $1.5-$2 million within two years.