The Skift Travel Podcast

The Brand That Set The Standard for Lifestyle Hotels

May 8, 2025
Amar Lalvani, the Executive Vice President and Creative Director of Lifestyle at Hyatt, previously led Standard International. He dives into the evolution of lifestyle hotels, sharing how The Standard brand has set the bar high in the hospitality space. Amar discusses modern consumer expectations, emphasizing the necessity of integrating unique food and beverage experiences. He highlights growth opportunities in Southeast Asia and underscores the increasing demand for wellness options amidst the ever-changing travel landscape.
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ANECDOTE

Standard High Line's Iconic Status

  • The Standard High Line in New York set the lifestyle hotel standard with unique spaces like the beer garden and Boom Boom Room.
  • It was a groundbreaking property generating about $100 million revenue with multiple food and beverage venues.
INSIGHT

F&B Integration as Differentiator

  • Running all F&B operations internally tightly integrates hotel and dining experiences.
  • This difficulty is a strength that sets lifestyle hotels apart in guest experience.
INSIGHT

Lifestyle Hotels Define Experience

  • Lifestyle hotels extend beyond room stays immersing guests in culture, design, and experiences.
  • This approach transforms hotels into meaningful community and city spaces, not just accommodation.
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