Marketing Against The Grain

Massive GPT4 Upgrades: ChatGPT Store, GPT Turbo & A LOT More

36 snips
Nov 9, 2023
Dive into the transformative advancements unveiled at OpenAI's Dev Day, including the introduction of the GPT app store and the powerful GPT-4 Turbo. Discover how these tools are set to reshape marketing by enabling users to create customized AI assistants. The discussion highlights the rapid growth of ChatGPT and the expanding applications of AI in areas like customer support and automation. Emphasis is placed on agility in marketing, showcasing how businesses must adapt and evolve in an increasingly AI-driven landscape.
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ANECDOTE

From App to App Store

  • In 2008, Sam Altman launched an app called 'loop' in the Apple app store.
  • In 2023, he introduced the GPT store, an app store for AI assistants.
ADVICE

Build Your AI Assistants

  • Start building AI assistants now; it could be a key skill for future jobs.
  • The GPT store enables entrepreneurs to monetize underutilized data sets.
INSIGHT

Branding Matters

  • Kipp Bodnar expresses concern about OpenAI's branding of 'GPTs', preferring 'agents', 'assistants', or 'co-pilots'.
  • He believes the engineer-led company missed an opportunity for better consumer branding.
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