Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast How to Build A Marketing Community (Without Spam Or Pyramid Schemes)
Dec 5, 2023
Lottie Unwin, Founder of Up World & Brand Hackers, discusses setting up a marketing community for connection and networking, rather than sales. She shares her successful organic growth plan and the importance of honesty on LinkedIn. Topics also include revenue streams, career history, confidence, and renaming the company.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Building Marketing Communities: Purpose and Incentives
01:50 • 19min
Confidence, Connection, and Future Planning
20:25 • 3min
Reflections on Vision, Transparency, and Life Decisions
23:48 • 4min
Promoting Wine in an Untapped Market
27:33 • 14min
Creating a Thriving Marketing Community: Listening to Members and Prioritizing Needs
41:36 • 3min
The Importance of Problem-Solving in Marketing
44:10 • 2min
Recommended Resources and Connecting in the Marketing Industry
45:45 • 3min