The LinkedIn™ Branding Show What REALLY Happened to LinkedIn Audio Events and What Are Your Options Now?
May 8, 2025
The discussion dives into the rise and fall of LinkedIn Audio Events, highlighting their origins and the shift towards video content. The speakers express concerns about maintaining audio interactions and the challenges faced by participants in adapting to new formats. They ponder how to keep engaging audiences amidst changes and invite listener feedback on audio's future role in the LinkedIn landscape. It's a lively exploration of navigating community dynamics in the face of evolving content strategies!
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Michelle's Audio Event Journey
- Michelle B. Griffin shared her early experiences with Clubhouse and LinkedIn Audio Events starting around 2020 and 2022.
- She found LinkedIn audio events handy for connection without being on camera and enjoyed hosting many shows before their changes.
Michelle J's Audio Event Experience
- Michelle J Raymond recounted her experience joining Clubhouse late and hosting LinkedIn audio events with friends.
- She valued the direct interaction but disliked that events couldn’t be recorded to reuse content later.
LinkedIn Audio Event Changes
- LinkedIn shifted from standalone audio events to video live events with cameras off, making the audio experience lesser.
- This change removed many interactive features, leading to what feels like a diminished audio experience.