The Human Centered Design Podcast (Premium) Tarra Van Amerongen - 'Why your idea never gets built and the story of business designers as the unsung heroes of service design'
Oct 10, 2017
Tarra Van Amerongen, a business designer at Fjord, discusses the crucial role of business designers in integrating creative concepts into business strategies and collaborating with stakeholders. She explores the challenges of fostering collaboration, driving innovation, and bridging analytical thinking with design creativity in the service design industry.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Bridging Creative Ideas with Business Objectives
02:00 • 6min
Comparing Roles of Business Designers and Product Managers, and Exploring Ecosystem Design
07:54 • 3min
Fostering Collaboration and Innovation in Business Design
10:50 • 12min
Exploring the Role of Business Designers in Bridging Analytical and Creative Worlds
22:56 • 4min