All Things Private Practice Podcast Episode 62: SEO Marketing & Extra Income for Therapists Without Doing Therapy [featuring Jessica Tappana]
Therapists are often under the impression that their degree locks them into only doing therapy, so they grind through 60-minute sessions which can result in major burnout. But there are many ways to help others and support mental health that doesn't require always doing therapy.
In this episode, I talk with Jessica Tappana, therapist, group practice owner, and founder of Simplified SEO Consulting, about what SEO is and why it's one of the best tools for therapists to get clients, as well as how she found her accidental passion for SEO while promoting her own private practice and turned it into an alternative stream of income that continues to help other therapists.
More about Jessica:
Jessica Tappana is an LCSW, a group practice owner, and the founder of Simplified SEO Consulting. She understands the complexities of owning a group practice and believes that therapists do their best work when they have a steady stream of their ideal clients. After building her own practice using Search Engine Optimization (SEO) as her only marketing tool, Jessica began helping other private practice owners get their websites ranking on Google as well, and she founded Simplified SEO Consulting. Her small team has helped hundreds of other private practice owners reach more of their ideal clients needing their services by teaching them to optimize their own website, as well as offering done-for-you services. Jessica is passionate about helping therapists grow their practices so they can do their best clinical work and loves to talk about SEO, answer questions, and support other mental health professionals.
Simplified SEO Consulting Website: simplifiedseoconsulting.com
Get 20% OFF of Any DIY Course With Code: ATPP
-------------------------------------------------------
🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
🎙️Spotify: atppod.com/spotify
🎙️Apple Podcasts: atppod.com/apple
🎙️Google Podcasts: atppod.com/google
🗨️ Join the All Things Private Practice FB Community: www.facebook.com/groups/privatepracticebuilding
----------------------------
A Thanks to Our Sponsor!
I would also like to thank The Receptionist for iPad for sponsoring this episode.
Sign up for a 14-day free trial of The Receptionist for iPad by going to thereceptionist.com/privatepractice, and when you do, you’ll also receive a $25 Amazon gift card.
Mentioned in this episode:
A Thanks to Our Sponsor, The Receptionist for iPad!
Visit the website for The Receptionist for iPad here!
Mentioned in this episode:
The Receptionist for iPad
I want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
Resilient Mind Counseling
It's Patrick. Some of you may know that I own a group therapy practice in North Carolina, Resilient Mind Counseling. We specialize in supporting the Neurodivergent, LGBTQIA+, and Black, Brown, and Asian communities online and across North Carolina. We also have limited in-person openings at our offices in Asheville and Cary. We really love working with clients who are coming to terms with both Autism and ADHD discoveries later in life or questioning, as well as the intersections of race, gender, identity, and orientation. All of our therapists have lived experience and identify as AuDHD, Autistic, or ADHD. Our team of affirming therapists offers a safe, anti-racist, anti-oppressive, inclusive, and accessible space where you can show up exactly as you are—no masking, no judgment, and no need to make eye contact, just real connection and healing. We accept most commercial insurances like Blue Cross Blue Shield, United, Aetna, and Med Cost, as well as self-pay options. We currently have openings for new clients. Visit our website at resilientmindcounseling.com. You can also text or call our HIPAA-compliant phone line at (828) 515-1246, or email us at scheduling@resilientmindcounseling.com.