Trigger Strategy is now Tentacles 005: The bucket of features problem
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Jan 16, 2024 Explore the bucket of features problem that plagues both startups and corporations. Discover how adding more features often leads to consumer confusion instead of solving core issues. Delve into the challenges of balancing feature development with strategic market positioning. Learn innovative methods for assessing performance and promoting customer-focused messaging. Finally, understand the importance of market engagement and direct testing in uncovering true customer desires for successful product development.
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Shed Company Problem Anecdote
- A shed building company tried solving problems by designing more sheds each time. - This resulted in a huge, confusing catalogue that didn't solve real problems.
Bucket of Features Fallacy
- Product teams often solve problems by adding more features. - This leads to a "bucket of features" fallacy, increasing product complexity without solving core issues.
Subtractive Ideas Are Overlooked
- People naturally prefer additive ideas over subtractive ones in creativity. - Yet subtractive ideas, like removing features, often solve problems more effectively.