Proof to Product 180 | Exhibiting as an Emerging Artist with Jean Marie Sanchez, Little Feet's Opus
Hey friends! I’m really excited for you to listen in on today’s episode with Jean Marie Sanchez of Little Feet’s Opus. The story behind Jean’s products is truly remarkable - each of them stems from personal stories of the strong women in her life and spreads joy, empowerment and relatable life moments.
Jean made an intentional goal to create products that are both inclusive and diverse. In our conversation, she talked about the ah-ha moment she had where she realized there was space in the market for a line of products.
She shares her experiences in the Emerging Artists section of NSS for two consecutive shows including the pros and cons of exhibiting as an emerging artist versus having your own booth. We also talked about how Jean defines success through the impact she makes on others.
ON TODAY’S EPISODE:
- How Jean started her business
- Jean’s first steps after attending the National Stationery Show
- What led her to go the wholesale route rather than brick and mortar
- How Paper Camp helped her learn the playbook of the industry
- The initial quantifying goals she set for her business
- The benefits and drawbacks of participating in the Emerging Artists’ section of NSS
- What inspires Jean in her initiative of adding diversity and inclusiveness into her products
- How she defines success in her business
- What’s coming up next for Little Feet’s Opus
RESOURCES:National Stationery Show Paper Camp
MEET JEAN: I was born in Spring Valley NY, and currently live in Hamden CT with my two boys and husband. I have a bachelor’s degree in Architecture from The City College of New York in NYC and over 20 years’ experience in the design and construction field. During my career in architecture, I have written poetry and created artwork in wide variety of painting media including watercolor, acrylic, and pencils. I am an artist and most recently have paired my artwork with my poetry to create delightful and inspirational greeting cards. My designs bring forth a sense of empowerment and good juju.
CONNECT WITH JEAN:
Website: http://www.littlefeetsopus.com
Instagram: @littlefeetsopus
Facebook: @Little-Feets-Opus-153008271531822
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ABOUT PROOF TO PRODUCT:
Proof to Product is hosted by Katie Hunt. Since 2011, Proof to Product has worked with thousands of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!