The Show Up Fitness Podcast Ep. 236 Anaheim Fit Expo GIVEAWAY w/ Coach360 CEO Kathleen Ferguson
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Share in your story to be eligible for 1 of 10 FREE Coach360 Career Lab LIVE at the Anaheim FIT Expo in CA. Tickets get you access to Friday's class and the 2 day Fit Expo on Saturday & Sunday August 1-3rd.
Have you ever wondered why so many certified personal trainers struggle to build sustainable careers despite their passion and skills? The answer might surprise you.
Kathleen, CEO and co-founder of Coach360, joins the Show Up Fitness Podcast to share her 17-year journey from newly certified trainer to fitness industry leader. After experiencing a traumatic life event, she found healing through fitness and decided to help others do the same—only to discover that certification was just the beginning of a challenging career path. "I remember being thrown on the gym floor and told to start selling," she recalls, highlighting the gap between education and business skills that causes 80% of trainers to leave the profession within two years.
The conversation takes a fascinating turn when Kathleen explains why today's digital-first approach to fitness education is actually holding new trainers back. "Everyone's getting their CECs online, and it's convenient not to gather," she observes, "but the gathering piece is critical." Through compelling examples from her own career—including how she met her Coach360 co-founder at an industry event—Kathleen makes a powerful case for in-person networking as the secret ingredient to fitness career longevity. As she puts it, "Your network is your net worth."
Looking to transform your fitness career or just getting started? Career Lab by Coach360 is bringing industry legends like Todd Durkin to the Fit Expo Anaheim on August 1st to help fitness professionals develop crucial business skills. The first 10 listeners who reach out will receive free passes to this career-changing event! Whether you're struggling with client retention, wondering how to balance digital and in-person offerings, or seeking to diversify your service approach, this is your chance to learn from those who've built the careers you dream about. Subscribe now and join us in our mission to create more successful, impactful fitness professionals who stay in the industry for the long haul.
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