Measuring Customer Experience to Drive Innovation

Donna Gregorio is a corporate IT project management veteran, published author, college grad school instructor, and well-respected conference speaker. She helps organizations disrupt “change as usual” through a practical and repeatable framework, transforming their culture from surviving change to growing through change. Outside of her current role, Donna took a chance on herself by writing and publishing her own book, The Successful Project Manager: Practical Guidance from Lessons Learned, during the pandemic. In this episode, Donna and I discuss how to measure customer experience to drive innovation.

• Why is it important for us to measure customer experience?
• What tools do you recommend when measuring customer experience?
• How does customer experience drive innovation?

Enjoyed this conversation? Definitely reach out to Donna to chat more about her professional experiences. Leave your thoughts in the comments section below! --- Follow Our Hosts on LinkedIn: Ann Campea, MSPM, MPH, PMP, CSM Vice President of Operations, TrueSense Marketing Program/Project management professional with over a decade of experience in product development, physical retail launches, health care, tech, and marketing industries. Donna Gregorio Author, IT Department Head, Professor, Project Manager, and Business Analyst A veteran of corporate IT project management, published author, college grad school instructor, and well-respected conference speaker.