UGC 101 Episode 4 -Balancing Family and Content Creation
Mar 7, 2025
Brenton Webb, a former model and actor turned successful UGC creator, shares insights into his transition to content creation. He emphasizes balancing family life with his busy UGC schedule, highlighting the role of his wife in their workflow. Brenton offers valuable advice on evolving portfolios, securing retainer clients, and the necessity of quality tools. He also discusses leveraging technology like ChatGPT for content ideas and the exciting variety of gigs he's undertaken. Through personal anecdotes, he relates the profitability of UGC and the benefits of family involvement.
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Break-In Through Modeling Network
- Brenton started UGC after acting/modeling connections and signing up for Incense, landing three $1,000 jobs within two days.
- His acting background and networking on sets accelerated early success and fast onboarding.
Apply Aggressively To Platforms
- Apply widely and often across UGC platforms; Brenton applied to 100–150 jobs weekly early on.
- Consistent applications turned into 7–15 weekly hires within six months.
Family Schedule Fuels Production
- Brenton balanced shoots around family time, shooting B-roll during kids' mornings and A-roll after naps.
- He routinely shot multiple ads daily and edited evenings and weekends to meet demand.