GreenOps presents a significant challenge in enterprise's approach to emissions data, sustainability, and cloud operations. Balancing tech innovation with eco-responsibility requires strategic alignment and continuous effort, but the rewards are worth it!

This week Dave, Sjoukje and Rob talk to Mark Butcher, Founder & CEO of Posetiv, about GreenOps, how it aligns with the reality of our software, SaaS, and cloud usage, why emissions data will go up before it goes down, and if cost is truly a reliable proxy for sustainability.

TLDR:
01:00 Rob is confused about is his carbon footprint
06:15 Cloud conversation with Mark Butcher
19:10 Amazing survey outcomes and impact on Talent
43:25 Federation across Green Ops

Guest
Mark Butcher https://www.linkedin.com/in/markbutcher/

Hosts
Dave Chapman: https://www.linkedin.com/in/chapmandr/
Sjoukje Zaal: https://www.linkedin.com/in/sjoukjezaal/
Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/

Production
Marcel Van Der Burg: https://www.linkedin.com/in/marcel-van-der-burg-99a655/
Dave Chapman: https://www.linkedin.com/in/chapmandr/

Sound
Ben Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/
Louis Corbett: https://www.linkedin.com/in/louis-corbett-087250264/

CR058: Should Cloud co$t the Earth? with Mark Butcher, Posetiv