Have you ever wondered why some brokers thrive in commercial real estate while others struggle to make a mark?

Join Aviva and Ken Ashley, Cushman & Wakefield's executive director in Atlanta, as they explore the challenges new brokers face. Ken shares his industry journey and innovative social media tactics, emphasizing tenant representation's significance. He introduces CREI, a community for brokers, along with its extension, CREI Plus. Tune in for insights on thriving in commercial real estate and jumpstarting your journey in this dynamic field.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The multifaceted role of a tenant rep and why it's a gateway to success in commercial real estate.
• The transformative impact of social media on industry networking and brand building.
• How the CREI summit fosters a culture of collaboration, knowledge-sharing, and community support.
• Strategies for thriving in brokerage, including effective time management and relationship-building techniques.

Connect with Ken Ashley:
Twitter: @KenAshley
LinkedIn: linkedin.com/in/kenashleyatlanta/
Website: CREISummit.com

Chapters
00:00 Introduction and Listener of the Week
01:23 Ken's Journey in Commercial Real Estate
06:33 The Power of Social Media in the Industry
11:27 Building a Community at CREI
23:58 CREI Plus and the Future of the Industry
28:14 The Misconception About the Office Market
33:24 Where to Follow Ken Ashley

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