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Motley Fool Money
Mattel’s Filmmaking Strategy
Jul 22, 2023
In a fascinating discussion, Alex Barasch, a New Yorker writer focused on entertainment and culture, shares insights about Mattel's ambitious filmmaking strategy. With 45 films in the pipeline, he reveals how Mattel is transforming into an IP powerhouse. They explore the significance of star power, the challenges of adapting beloved toys, and the potential for classic games like UNO to hit the big screen. Barasch also contrasts the evolving creative processes in Hollywood with the tech industry's decision-making, highlighting the need for originality amidst established franchises.
21:18
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