Entrepreneurs on Fire

How Business Schools Set Founders Up for Failure with Robin Copernicus: An EOFire Classic from 2021

Dec 14, 2024
Robin Copernicus, an author and founder of Vertical Liftoff, discusses the empowering philosophy behind his startup accelerator. He highlights that true success is pursuing personal passions comfortably. The conversation dives into redefining entrepreneurship, emphasizing audience connection over mere product development. Copernicus shares advanced strategies like phantom equity and building a competitive moat around businesses. He also contrasts conventional advice with insights tailored for ambitious entrepreneurs, underscoring the value of cultivating a unique brand story.
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