Community Creators with Shana Lynn Modeling a Core Framework & Why You Need One
https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Members
Ep 69 - How to Develop a Winning Framework with Mel Abraham
https://www.shanalynn.com/podcast/how-to-develop-a-winning-framework-with-mel-abraham
You’ve probably heard people talk about frameworks in business. You’ve heard me talk about my frameworks—like the Progress Wheel, Community Cultivated, and the Retention Accelerator. But what is a framework really, and how do you use one effectively?
In this highlight from a longer conversation, I’m joined by my friend Mel Abraham, a brilliant business strategist, to break down what a strong framework actually looks like in practice. You’ll hear how Mel builds one of his signature frameworks and why these tools are essential for simplifying your message, structuring your offer, and elevating your sales and strategy.
In this episode, you’ll learn:
- What a business framework really is (and isn’t)
- Why frameworks help you communicate and connect better
- How to use a framework in a speech or sales conversation
- A sneak peek into Mel Abraham’s powerful framework process
If you’re ready to turn your knowledge into influence and income, this episode is your invitation to start thinking in frameworks.
Additional Resources:
Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.com
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Learn how to work with Shana: https://www.shanalynn.com/
Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivate
Connect with Shana: https://www.instagram.com/shanaspeaks
Watch on YouTube: https://www.youtube.com/@communitycultivated