Tom Scocca, a journalist known for his insightful critique on cooking instructions, dives into the murky world of misleading recipes. He unpacks the frustrations around exaggerated cooking times, particularly for caramelized onions, revealing how such myths can cause unnecessary stress for home cooks. Alongside recipe-writing expert Christopher Kimball and food writer Elizabeth Dunn, they discuss the pressure on recipe developers to promise quick and easy meals, challenging the notion of effortless cooking in our busy lives.
Many popular recipes promise quick results which often mislead home cooks, particularly regarding the time needed for proper caramelization of onions.
Recipe writers face pressure to simplify cooking times to attract readers, leading to a disconnect between recipe expectations and actual cooking experiences.
Deep dives
The Misrepresentation of Cooking Times
Many recipes falsely promise quick results, particularly regarding caramelized onions, which are frequently said to require only 10 to 15 minutes to cook. This claim often leads home cooks to believe they can achieve perfectly caramelized onions in a fraction of the actual time. However, true caramelization takes at least 40 minutes of low to medium heat to allow the natural sugars in the onions to break down properly. This underestimation can create frustration for less experienced cooks who follow these misleading recipes, thinking they are at fault for not achieving the desired results.
The Pressure on Recipe Writers
Recipe writers are under significant pressure to make their recipes appear easier and faster to appeal to modern home cooks seeking quick meals. The competitive landscape in culinary publishing encourages writers to conform to unrealistic time standards, often resulting in a collective exaggeration of cooking times. Without a conscious intent to deceive, many writers have adopted a checklist approach to recipes, ignoring the substantial prep work that can impact overall cooking time. As a result, recipe times often only account for cooking, leaving new cooks unaware of the total time required to prepare a meal from start to finish.
The Disconnect Between Cooking Experience and Recipe Development
There is a notable gap in communication between experienced recipe developers and home cooks, particularly regarding the perception of cooking times and techniques. Professional cooks often base their time estimates on prior experience with similar dishes, which can be vastly different from the reality faced by home cooks with varying equipment and skill levels. When recipe developers write about quick cooking methods, their insights may not resonate with someone unfamiliar with culinary techniques. This disconnect can lead to recipes appearing more straightforward than they truly are, perpetuating a cycle of misunderstanding.
Evolving Cooking Expectations in a Busy World
In the context of today’s busy lifestyles, many home cooks feel overwhelmed by the expectation to prepare complex meals quickly and effortlessly. Consequently, simplistic recipes often lead to disappointment when tasks take longer than promised, causing stress for individuals balancing multiple responsibilities. Many home cooks, particularly those with young children, seek comfort in familiar recipes rather than the latest trends, finding a sense of satisfaction in mastering a smaller repertoire. Ultimately, the continual push for novelty in cooking can overshadow the practicality and joy of regularly preparing familiar and simple dishes.
If you look at any list of best-selling cookbooks, certain words come up over and over again: quick, easy, fast, effortless. But is it actually possible to deliver deliciousness in no time? Or are these recipes too good to be true? This week, we talk with intrepid journalist Tom Scocca, who exposed the dirty secret about caramelized onions; recipe-writing legend Christopher Kimball; and food writer (and mom) Elizabeth Dunn, who’s sick of feeling bad when a recipe turns out to be harder than she expected. And we ask: Why do recipes that look simple on paper turn out to be very different once you get into the kitchen?
Tom Scocca is the editor of Indiginity, and you can read his Slate story about caramelizing onions here. Christopher Kimball is the founder of Christopher Kimball’s Milk Street. Elizabeth Dunn co-writes the newsletter Consumed.
The Sporkful production team includes Dan Pashman, Emma Morgenstern, Andres O’Hara, Nora Ritchie, and Jared O'Connell.
Right now, Sporkful listeners can get three months free of the SiriusXM app by going to siriusxm.com/sporkful. Get all your favorite podcasts, more than 200 ad-free music channels curated by genre and era, and live sports coverage with the SiriusXM app.
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode