Listen now on Apple, Spotify, and YouTube.

In this episode, I’m joined by Lauri Reuter, founding partner at Nordic FoodTech VC. We go deep into the mechanics of food tech. Not the kind you see on supermarket shelves, but the kind powering the supply chain, transforming ingredients, and reshaping global agriculture.

We talk about:

* Investing when consumers don’t care about sustainability

* The underestimated complexity of food innovation

* Case studies in ingredient and input replacement

* How biotech is redesigning egg whites, chocolate, and aroma compounds

* The food tech trends to ignore, and the ones to back

* … and more!

Watch this episode on YouTube. 👇

⌛TIMESTAMPS

* 0:00 Introduction

* 01:35 Why Food Tech?

* 05:22 Understanding the Food Tech Opportunity

* 09:51 Investing When There's No Appetite for Sustainability

* 15:59 Building Conviction in Food Tech

* 25:20 Investing in Deep Tech Startups

* 33:28 Nordic Innovation in Food Tech

* 37:15 Rapid Fire Questions with Lauri Reuter

📚 REFERENCES

* Endless Food (cocoa alternative)

* Evodia (aroma from engineered yeast)

* Chromologics (natural food colors through fermentation)

* Onego Bio (egg white via fermentation)

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Fixing Food Systems with Deep Tech - Lauri Reuter (Nordic FoodTech VC)