Why Building a Business in the EU is Harder Than You Think

Thinking about building a business in the EU? It's harder than you think. In this interview, EU-based founder Mike Dragan explains why the European Union is not one unified market. He reveals that "people still tend to buy local" and cultural barriers between countries like France and Germany make expansion incredibly difficult for new startups. This conversation is a must-watch for any founder considering European expansion or fundraising. You'll learn the key difference between EU and US investors (profit vs. potential), why the EU has a 95% untapped market opportunity, and a prediction for the future of shopping and live commerce. Check out the company: https://oveit.com

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🕒 CHAPTERS

00:00 - Why Building a Business in the EU is Harder Than You Think

02:43 - Fundraising in the EU vs. the US

04:57 - The "Tribal" Nature of European Markets

10:12 - The 95% Untapped Opportunity in the EU

14:28 - How European VCs Are Changing the Game

26:51 - Profit vs. Potential: How EU and US Investors Think Differently

32:27 - The Future of Shopping: A 10-Year Prediction

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▶ My AI/Automation Agency: https://optimai.ai

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