A marketing fanatic since his teens - Phil Gamache is an incredibly talented and passionate SaaS Marketer with extensive skills in marketing technology, marketing automation and operations, conversion rate optimization, and customer data platforms. In this podcast - we learn the secret behind his rapid career growth in this ever-evolving world of marketing
- The right time to implement marketing automation
- The difference between B2B and B2C Conversion Rate Optimization (CRO)
- Marketing should drive revenue, not leads.
- Future-proofing the humans behind the tech - the role of low code and no code tools in marketing
- Focusing on lifecycle - driving engagement for existing users
- The key behind personalizing customer experience at scale
Marketer of the Month