Naavik Gaming Podcast The Past, Present, & Future of KidTech
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Jul 19, 2024 Join host Aaron Bush as he discusses the past and future of kidtech with Kieran Donovan and Dylan Collins. They cover changes in the kidtech market, k-ID's new approach, lessons from SuperAwesome, market trends, and how games teams can benefit from emerging solutions.
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Super Awesome's Origin Story
- Dylan Collins shared how Super Awesome began as a response to the US COPPA digital privacy law about 10 years ago.
- The company built solutions for kids-safe advertising, parent verification, and online kid safety, later acquired by Epic Games.
Kid Tech's Perfect Timing
- Multiple forces now converge making the kid tech market ripe: empowered Gen Alpha, dense digital laws, and politically motivated tech companies.
- Today is likely the best time in history to start a kid tech company due to this unique momentum.
Age Verification Challenges
- Accurate age verification remains the hardest yet most critical challenge for protecting kids online.
- False age claims and misuse of adult IDs undermine current age assurance methods, highlighting a need for better tech and policy.