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Today we have Mike Botkin of the Central Florida Home Service space. Mike is the founder and CEO of the Benchmark Group, a buyer of SMB service businesses. The Benchmark Group is a group that acquires home service businesses. They are the largest provider of residential maintenance in central Florida but are transitioning the company to more commercial maintenance and traditional landscaping as well.
He discusses the challenges faced with acquiring an absentee business and talent recruitment tactics that he uses when needing to fill a position. You’ll learn about his opinions on industry experience and why that isn’t always the primary indicator of potential.
On today’s pod, he and John will discuss where the Benchmark Group is at now and what direction he envisions it going in the future. Enjoy!
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
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