Eli Packouz, CEO and Co-Founder of Instafloss, is a serial inventor and entrepreneur who took a solution already on the market and supercharged it into something that will change the way the world thinks about flossing.
Show highlights:
How flossing and oral health influences health overall (2:28)
The one trick for successful campaigns (15:18)
Crowdfunding is the first step towards getting to market (17:50)
Propose hypotheses, not answers, in meetings (22:12)
Putting together a go-to-market plan (24:19)
The importance of having a good product (30:04)
The Health Innovators Show