In this episode, you will hear Mark Williams-Cook talking to Will Critchlow about:
SEO A/B testing: How A/B testing can work for big websites
Google's algorithm shift: Is a more machine-led approach making SEO harder and testing more important than ever?
Enterprise vs SMEs: Can SMEs actually do A/B testing and is it worth it?
Are we actually bad at SEO?: Why do so many experienced SEOs disagree on fundamentals
You can get the full transcription and links to resources at https://search.withcandour.co.uk
Search with Candour