

How to Master the Art of Strategic Communication with Media Trainer and Public Speaking Coach, Jillian Straus
May 16, 2021
Jillian Straus, a 20-year media veteran and founder of Straus Strategic Communications, shares tactical tips on effective communication: the three C's, storytelling, authenticity, and transparency. She also discusses leveraging voice influence, controlling the narrative, and mastering the art of strategic communication through practice.
AI Snips
Chapters
Transcript
Episode notes
TV Prep with Jillian Straus
- Eliza Licht was coached by Jillian Straus to prepare for her first national TV appearance with an A-list celebrity in less than 24 hours.
- Jillian pulled out key sound bites that helped Eliza nail her brief TV spot successfully.
Show Your Human Side Wisely
- Show your human side in communication to build connection and influence your audience effectively.
- Tailor how much personal information you share based on your audience and context to avoid oversharing or distractions.
Craft Clear, Consistent Messages
- Deliver clear, concise, and consistent messages by repeating your points in different ways to ensure audience understanding.
- Adapt your message to your audience's needs and perspectives for better connection and impact.