LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

In this episode of Leave Your Mark, I dig into a survey that honestly horrified me: 77% of Gen Z job seekers have brought a parent to an interview, and nearly half admit their parents regularly speak to their boss. Let that sink in. I break down what this looks like to managers, why it’s a personal branding nightmare, and how parents are unknowingly sabotaging their kids’ careers by taking away the discomfort that builds problem-solving and resilience. This is a tough-love conversation with tips on how parents can guide without overstepping, and how Gen Z can start advocating for themselves. It’s time for a wake-up call—because no one gets promoted when their mom is making the call.

Most of us were raised to believe being manipulative is a career killer. Jenny Wood says it’s the opposite—if you reframe it. In her New York Times bestseller Wild Courage, the former Google exec argues that being manipulative, bossy, or even reckless can actually fuel your success—when done with empathy, strategy, and courage. In this conversation, Jenny reveals how to self-promote without the cringe, negotiate without apology, and lean into the traits you’ve been taught to suppress to finally get what you want.

Why do some people move ahead even when they’re underprepared — while others hold back until they’re overprepared? The secret often comes down to a simple mindset shift: act as if. In this episode, I dive into the science of why confidence in motion creates momentum, the dangers of overdoing it, and practical ways you can harness “acting as if” to grow into the career you want.

What happens when employees don’t quit—but instead break quietly on the inside? Welcome to quiet cracking, the hidden crisis of the modern workplace. In this 15-minute deep dive, I trace how we got here—from the Great Resignation to the Big Stay—and share real stories, mental health insights, and practical solutions. Whether you’re an employee feeling the strain or a manager trying to lead through it, you’ll walk away with tools to spot the signs, prevent burnout, and rebuild trust at work.

The pandemic made the “nice boss” the gold standard—leaders who prioritized empathy, flexibility, and understanding. But as Forbes Senior Contributor Caroline Castrillon reports, that era is ending. In today’s results-driven workplace, leaders are dialing back on perks, flattening hierarchies, and adopting tougher, more direct management styles. In this episode of Leave Your Mark, I break down what’s driving this shift, the risks of going too far, and how to strike the right balance between compassion and accountability. You’ll hear: The “mean boss” playbook—and why it’s on the rise Real-world examples Expanded tips for managers to lead with kind candor Actionable advice for employees to prove their value in measurable terms Whether you’re leading a team or working within one, this episode is your guide to navigating—and thriving in—the new leadership reality.

What makes a novel go from page-turner to cult classic? Aspiring novelists: This one’s for you. In this episode of Leave Your Mark, I sit down with Christopher J. Yates, a British-American novelist known for his works in the dark academia genre. His first novel, Black Chalk, was named best book of the year by NPR, and continues to haunt readers 10 years later. In his latest masterpiece, Yates delivers for his fans with his new novel, The Rabbit Club, which follows an American student at Oxford. Add a secret society with a sinister streak, and it has an unexpected twist you won’t see coming. But what’s the secret to writing psychological thrillers? Christopher shares his writing process, the evolution of his novels, and the cultivation of a dedicated fan base. The conversation delves into character development, the significance of plot twists, and the challenges of navigating the publishing industry, including rejection and reader feedback. Tune in to discover Yates’s insights on storytelling and learn how you can elevate your own writing. 00:00 Introduction to Leave Your Mark Podcast 00:24 Exploring Dark Academia with Christopher J. Yates 02:13 Cultivating a Fan Base: The Black Chalk Experience 04:39 The Writing Process: From Black Chalk to The Rabbit Club 06:35 Character Development and Dialogue 09:58 Writing Timelines: Black Chalk vs. The Rabbit Club 11:24 Daily Writing Routines and Overcoming Writer's Block 13:47 Plotting and Puzzles in Storytelling 15:39 The Role of Secret Societies in The Rabbit Club 19:02 Target Audience and Themes in The Rabbit Club 22:18 Navigating Plot Twists and Character Development 24:45 Feedback and the Writing Process 28:01 The Journey to Finding an Agent 29:54 Dealing with Rejection and Reader Feedback 33:46 Leaving a Mark in the Literary World

In this episode of Leave Your Mark, my dear friend and special co-host Samantha Ettus joins me to unpack what happens when people and institutions get their apologies disastrously wrong. From a Vice President at Penguin Random House reposting a vile mockery of an innocent Jewish woman’s murder, to the New York Times publishing a dangerously misleading story about starvation in Gaza, we explore how these failures not only erode public trust but also fuel antisemitism. This episode goes beyond PR missteps to unpack the moral and societal cost of bad apologies, and the silence that often follows them. With candor, urgency, and clarity, we break down: - Why the “I didn’t read it” excuse doesn’t fly when you’re an editor - The anatomy of a real apology and the red flags that scream deflection - What the New York Times gets consistently wrong about Israel and the Jewish people - How modern journalism is failing at its duty and what that means for public safety - Why brands and institutions must speak out and what silence really signals This is more than a conversation about saying sorry. It’s about who gets protected, who gets harmed, and what real accountability looks like in a world where perception is power. Listen now to learn what to look for — and demand — when an apology isn’t enough. 00:00 Introduction to Leave Your Mark 00:28 The Art of Public Apologies 01:21 Case Study: Doubleday Books VP Apology 03:36 The Incident and Its Aftermath 05:48 Analyzing the Apology 10:18 Case Study: The New York Times Apology 16:10 The Role of Journalism and Accountability 26:03 Concluding Thoughts and Future Discussions

Gwyneth Paltrow is more than an Oscar-winning actress. She is a wellness mogul, a branding mastermind, and one of the most polarizing women in Hollywood and beyond. But how did she go from red carpet royalty to CEO of a global and controversial empire? In this episode of Leave Your Mark, I’m joined (again!) by New York Times bestselling author Amy Odell, whose new book Gwyneth: The Biography pulls back the curtain on the strategy, ambition, and missteps behind one of the most talked-about careers in pop culture. We explore Amy's extensive research process that took three years and included interviewing over 220 people. Amy shares insights on Gwyneth Paltrow's life, her hotly debated and influential persona, her ventures with Goop, her leadership style, and the controversies that follow her. We also delve into the implications of Gwyneth's influence on the wellness industry and her uncanny ability to reinvent herself while maintaining a strong personal brand. We dig into: - Gwyneth as a boss and businesswoman - The backlash that became part of her brand - How she built Goop into a cultural force and what it cost her - What Amy learned from reporting on one of the most image-controlled women in the world Plus, Amy shares her own career journey from journalist to biographer, what it takes to profile powerful women, and the surprising lessons Gwyneth's story offers for anyone building a brand or navigating their own reinvention. This episode is equal parts Hollywood tea and hard-won career advice. You do not want to miss it. 00:00 Introduction and Welcome 00:28 Introducing Amy Odell and Her Work 01:20 Amy's Career Evolution and Writing Process 05:00 Challenges of Writing Unauthorized Biographies 06:44 Gwyneth Paltrow's Influence and Brand 16:13 Gwyneth's Leadership Style at Goop 23:31 Gwyneth's Media Strategy 23:47 Goop's Controversial Products 24:40 Gwyneth's Leadership Style 25:30 Challenges at Goop 26:43 Working with Founders 29:40 Gwyneth's Reinvention 33:53 Nepo Baby Debate 36:11 Harvey Weinstein Relationship 38:02 Public Perception of Gwyneth 41:10 Conclusion and Reflections

In this episode of Leave Your Mark, I sit down with the dynamic Sarah Fraser, host of The Sarah Fraser Show. We dive into Sarah's transformative journey from her early broadcasting days in DC to establishing her podcast empire. Sarah shares vivid anecdotes from her career, including the challenges of being asked to tone down her voice in corporate settings, her experience with cancel culture (plus how she survived!), and finding her authentic broadcasting voice. We also delve into Sarah's unique career advice for maintaining authenticity and dreaming big, including her exciting plans for leveraging AI and expanding her reach internationally. This episode is packed with valuable insights for anyone looking to make their mark in the media industry.

When you walk into a room with confidence, people treat you differently. But why? And how can you build that kind of presence—even when you're still figuring things out? In this solo episode inspired by a simple but powerful idea from my daughter, I dive deep into the psychology of confidence. Backed by science, real-world case studies, and insight from Harvard Business School, I explore why confidence—not perfection—is often what moves the needle in your career.