

421: 7 New Social Media Trends YOU Need to Know Right Now /w Neil Patel
75 snips Jun 12, 2025
Neil Patel, a leading online marketer and founder of multiple multi-million dollar companies, shares insights on the social media landscape for 2025. He discusses seven key trends, including the importance of high-quality content and optimizing searches using tools like 'Answer the Public.' Patel emphasizes watch time over follower count for YouTube success, and reveals the advantages of podcasting in building an engaged audience. He also addresses the realities of AI's role in content creation and the need for collaboration between humans and technology.
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Content Overload and Algorithm Shift
- Over 4.6 billion pieces of content are created daily, creating noise that challenges creators to stand out.
- Social media algorithms prioritize engagement over follower count, democratizing content visibility.
Spot New Trends with Answer the Public
- Use tools like Answer the Public to identify trending, up-and-coming content topics across platforms.
- Target gaps in content on emerging platforms to create fresh, engaging videos.
New Creators Get Prioritized
- Focus on creating content that delights and engages over building followers first.
- Platforms prioritize content that gains engagement quickly, regardless of your follower count.