Design Systems Podcast
127. Building a Unified Design System for Instacart’s Multi-Product Ecosystem: Lessons for Success from Miranda Bouck
Feb 4, 2025
Miranda Bouck, a Staff Product Designer at Instacart, shares insights on crafting a unified design system for a vast array of consumer and enterprise needs. She discusses the challenges of harmonizing diverse user experiences while maintaining system flexibility. The conversation highlights the importance of balancing customization and simplicity to enhance user accessibility. Miranda also sheds light on navigating multi-platform design and the role of efficient systems in fostering collaboration within a large organization like Instacart.
31:46
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Quick takeaways
- Instacart's design system utilizes a modular approach, balancing standardization and customization to meet diverse user needs across a multi-product ecosystem.
- The team employs a data-driven strategy to refine components, ensuring the design system evolves in alignment with user demands and partner requirements.
Deep dives
Overview of Instacart's Design System
The Instacart design system is structured to cater to various user groups, including consumers, shoppers, and enterprise partners. It supports a two-sided marketplace, allowing different interfaces to serve both customers ordering groceries and users picking items. This dual functionality requires a design system that maintains a consistent experience while adapting to the unique needs of each user segment, which includes themes tailored for major retailers. The integration of multiple user experiences under a single framework highlights the complexity and versatility of the design system.
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