E178 Alex Collmer, Founder & CEO at Vidmob

Today's guest is Alex Collmer, Founder & CEO at Vidmob in New York. Founded in 2015, VidMob is the world's leading platform for Intelligent Creative. They provide an end-to-end technology solution for all of a brand’s creative needs. It is an integrated platform combining AI-powered creative analytics with a production workflow system connected to a global network of expert creators. VidMob’s platform dramatically improves ad campaign ROI through actionable creative insights, faster creative turnaround, better performing ads and streamlined workflow.

In the episode, Alex will discuss:

The motivation for creating Vidmob,

Success stories over the past six years,

Interesting data-related projects they are working on,

How the company shifted due to the Covid-19 pandemic,

What he looks for when hiring into the team and

His top tips on how to be a successful entrepreneur