Noah Kagan Presents
How Content Creators Get Successful LIVE (w/ Sam Parr, Neville Medhora, Nick Gray & Justin Mares)
Episode guests
Podcast summary created with Snipd AI
Quick takeaways
- Identifying a common enemy to rally audiences, fosters engagement.
- Consistently sharing successful content aids in audience growth over time.
- Niche focus attracts dedicated followers and builds a loyal community.
Deep dives
Utilizing Big Enemies for Engagement
Inviting people to fight against a common enemy can be a powerful tool to engage audiences. Choosing a public foe and enlisting people in the fight against it can spark enthusiasm. By highlighting clear injustices or issues, you can rally support and interest.
Importance of Repetition in Content Sharing
Repeating successful messages or content can significantly impact audience engagement and growth. Consistently sharing popular content, such as tweets or videos, can help reach a wider audience over time. Revisiting and resharing compelling content can reinforce your message and attract new followers or viewers.
Importance of Finding a Unique Niche
Embracing a unique and specific niche can generate more significant interest and following. Focusing on niche topics or areas that set you apart from mainstream content creators can attract a dedicated audience. Identifying your competitive advantage and honing in on a distinct theme can help build a loyal community.
Measuring Engagement Beyond Traditional Metrics
Beyond typical metrics like listens or follows, success can be gauged through community engagement and action. Hosting in-person meetups or events to see attendees' turnout can reflect genuine engagement. Encouraging audience interactions such as website visits or product purchases based on recommendations can indicate a high level of engagement and trust.
Effective Email Engagement Strategies
Engaging email recipients involves asking specific questions rather than general ones. By prompting recipients with easy-to-answer questions like 'What's your favorite pizza, pepperoni, or sausage?', response rates can increase significantly. Additionally, maintaining three back-and-forth conversations automatically prioritizes emails in the recipient's inbox, enhancing email engagement.
Succession Planning for Business Growth
Success and growth in Absumo and similar organizations depend on effective leadership succession planning. While the current CEO may feel best suited for the role at present, building future leaders within the team is crucial for long-term success. By focusing on developing leaders within the organization and recognizing that leadership roles may evolve over time, businesses can ensure sustainable growth and prosperity.
Last week I did a LIVE podcast episode for the first time with some friends:
- Neville Medhora of Copywriting Course
- Sam Parr of The Hustle and My First Million Podcast
- Nick Gray, author of the The 2-Hour Cocktail Party and founder of Museum Hack
- Justin Mares of Kettle & Fire, Surely Non-Alcoholic Wine, and Perfect Keto
It was great, y’all.
Thanks to SXSW and the AppSumo team for organizing it, and the audience for coming out.
We talked all about how to succeed as a content creator 2023, there was an audience Q&A, and it was a ton of fun.
If you’ve ever wanted to learn exactly how content creators get successful, you’ll love this episode.
In this conversation, you’ll enjoy 3 BIG things:
1. What content channels we’re MOST excited about right now
2. The tools we NEED to make the best content
3. And the EXACT formulas we use to grow our audience today
Enjoy those 3 things… plus a bunch more ear nuggets along the way.
Check out some of the tools I mention in the episode:
✉️ Signup for my weekly newsletter (I reply to emails): https://okdork.com/email-newsletter/
Remember Everything You Learn from Podcasts
