From 1,000 to 2,000 in 1,000 Days: Engagement Pathway Best Practices
May 15, 2024
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Learn how to double church attendance sustainably by retaining 26% of new guests. Shift focus from assimilation to engagement for a more personalized experience. Find out the three key elements of an effective engagement pathway: One Experience, One Invitation, and One Connection.
Retaining 26% of new guests is pivotal for church growth acceleration, focusing on sustainable expansion.
Shifting from assimilation to engagement prioritizes active participation in the church community, fostering ongoing interaction.
Deep dives
Engagement Pathway Best Practices
To achieve sustainable growth in a church community, it is crucial to focus on an engagement pathway that balances rapid expansion with team and resource sustainability. Churches should aim to see 3% new guests weekly, surpassing the common 2% benchmark. Retaining 26% of newcomers is pivotal for growth acceleration, emphasizing the need for effective connection strategies and ensuring continued attendance.
The Importance of One Experience
The first step in the engagement pathway involves offering a singular, meaningful experience for new guests. This experience acts as a launching pad for deeper involvement within the church community, guiding individuals towards regular attendance and participation. Emphasizing simplicity and clarity in naming these experiences, such as utilizing numbering systems like 101, 201, 301, enhances guest understanding and engagement.
Emphasizing One Connection Team
Establishing a unified approach through a dedicated 'one connection team' streamlines the process of onboarding and retaining individuals in church activities and groups. This team focuses on managing relationships post the initial experience, ensuring ongoing connection and engagement. By offering easy entry and exit points, churches can enhance volunteer participation and long-term commitment within the community.
We’re aiming for what might be called the Goldilocks growth rate—quick enough to make a substantial impact but sustainable so it doesn’t overwhelm your resources or team. To achieve this, we’ve identified that retaining 26% of new guests is pivotal. To effectively double a church’s attendance from 1,000 to 2,000 members over 1,000 days, or […]
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