#127 - How Entrepreneurs Can Leverage Marketing Platforms to Generate Qualified Leads with Pamela Wilson

About: For 35+ years, Pamela Wilson has worked closely with some of the fastest-growing small businesses in the United States. She leverages smart marketing strategies so clients' websites, social presence, offline marketing, and email marketing work to generate more profit with less effort.

1. Ideas For Episode Titles / Main Focus:
2. Is Your Inbound Strategy Broken? Quick Website Lead Generation Fixes
3. Simple Ways to Make the Most of Your Young Marketing Team
4. Are You Wasting Money on Content Marketing? 3 Simple Ways to Get Strategic Starting Today
5. 4 Ways Your Email Marketing Strategy is Leaking Revenue and How to Repair It Fast
6. Are You Tracking the Metrics That Matter? How to Pinpoint Your Revenue-Generating Marketing Tactics

Questions Discussed:

1. What are the most important digital marketing trends you're seeing right now?
2. Which website pages are most crucial to revenue generation?
3. Does every business need content marketing? Why?
4. What are the most common email marketing mistakes you see?
5. How can business owners help their young marketing hires to gain competency?
6. What are "vanity metrics" and why are they so damaging?
7. Do business owners need to publish fresh content at the same pace forever? What's a smart long-term content strategy?
8. What is one simple digital marketing action my audience can take right now that will improve their results this quarter?

Pamela can be reached at: https://www.pamelawilson.com/consulting/

Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Due your due diligence.

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