Today, I'm having a chat with Rohin Dua - my good friend and one of the best SEOs out there. Thanks to his background in AI engineering, Rohin has built 2 fully automated SEO agencies and created SEO tools and systems of his own. He has leveraged those in a beautiful way, and now lives life to the fullest with his family. His generosity, warm heart, and business genius won't fail to inspire you. He is sharing the secrets to surviving any Google update, giving his opinion on AI and the future of SEO, as well as all the ways to attract and keep the best team members possible.

Where to Find Rohin:

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Key Takeaways:

00:00 Intro 00:42 Catching Up 02:00 Who is Rohin Dua 07:09 Running Test Projects 12:08 It’s All About Data 13:44 Hiring a Skilled Team 14:32 How to Handle SEO Google Updates 19:21 Thoughts on PBNs and Using AI Properly 26:30 Can Google ever detect AI? 28:52 SEO Approaches in Different Niches 31:13 SEO for High-Traffic Sites 36:28 Link Velocity & Geo-Relevance 38:31 Automation: Data, Tools, and Scripts 41:40 How to Run a Team: Hierarchies, Hiring Systems, and Retention Packages 47:00 SEO-Life Balance and the Right Mindset for Success 50:45 Rohin’s SEO Businesses & New Ventures 56:28 Ingredients of a Successful Business Partnership 01:00:30 Rohin’s SEO Advice 01:02:02 Where to Find Rohin

Rohin Dua: Build An SEO Empire That LASTS