Business Processes Simplified Podcast The LinkedIn Lead Generation System with Adam Houlahan
Feb 10, 2020
AI Snips
Chapters
Transcript
Episode notes
Profile Photo Caused A Zoom Surprise
- Adam described a Zoom call where the profile photo created a mismatch and surprise in expectations. That experience highlights why up-to-date images matter for trust and rapport.
Use Position Descriptions To Sell Solutions
- Use your position descriptions to explain why the business exists and what big problem it solves. Include a single call to action and add media links for clickable next steps.
Make Job Titles Searchable
- Put searchable keywords in job titles inside positions rather than meaningless internal titles. Use terms prospects will search for, not creative corporate labels.