Creating a Terrible Lead Magnet | BBB 109

Today we talk about the purpose and benefits of creating a terrible lead magnet, how growing your email list leads to a stronger and more profitable business.

This is the third topic in my three part series on building a community, topic which was covered in episode 96, ''Build Your Community''.

These are the three steps on developing a lead magnet and growing your list:

1. Create a valuable resource - Build content which will get people's attention and make them want to come to your community
2. Nurture your leads - Make sure to keep sharing content consistently with your audience, continue adding value, and try and connect with them more directly through a call or event.
3. Create brand advocates - After you've helped your customers, ask them to share your story across their network.

We dive much deeper in today's episode. Take a listen!

If you want more tips each week, make sure to subscribe to the podcast. You can go to www.brandsonbrandsonbrands.com to find links to the podcast on iTunes or your platform of choice.

and you can join the insider mailing list to get updates each week on show releases and exclusive offers at:

www.brandonbrands.com/bteam

If you'd like to work with Brandon, go to www.brandonbrands.com/apply to set up a free call.

Thanks for listening.