
My First Million My Step-By-Step Process To Building a $1M+ Business
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Apr 5, 2024 Dive into the fascinating journey of launching Hampton, as the hosts unpack their entrepreneurial misadventures. They recount early failures in short-term rentals and trucking, leading to the eureka moment for Hampton. Discover the art of finding the ideal market fit and the crucial role of branding agencies. The discussion emphasizes the importance of a compelling founder story and the emotional rollercoaster that accompanies building a meaningful narrative. Join in for insights that blend humor, personal experience, and valuable takeaways on community building.
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Early Ventures
- Sam Parr explored Airbnbs and trucking before Hampton.
- He realized those ventures didn't align with his strengths and passions.
Target Market Exploration
- Sam considered targeting marketing executives, doctors, Fortune 500 CEOs, and minorities for Hampton.
- None of these resonated, leading him to his current focus on CEOs.
Naming Hampton
- Sam chose the name "Hampton" after a street in his hometown.
- It coincidentally evokes the Hamptons, adding an unintended layer of prestige.



