Sounds Profitable

Turning Up Ad Audio, Canadian Podcasting's Continued Growth, & More

Feb 28, 2024
Guest
Krystina Rubino
The podcast discusses the steady growth of Canadian podcasting, the importance of normalized audio for ad attention, and the impact of third-party cookie loss on ad revenue. Insights are shared on US ad market trends and the need for brands to adjust measurement strategies for podcasting success.
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Episode notes
1
Canadian Podcasting Growth, Listener Response to Ads, and Crideo's Outlook on Privacy Sandbox
00:00 • 3min
2
Navigating the Shift in Ad Measurement and US Ad Market Update
02:33 • 2min