#55 Spatial Computing: How Brands Will And Won't Capture The Magic Of AI Co-Creation - With Futurist Neil Redding

Disruptors and curious minds! How do you balance a view of the future with the reality of the present? How do brands chose which emerging technology to use first? AI, blockchain, virtual reality, AR, Spatial computing? There are so many choices, having a strategy with limited resources is the starting point. Neil Redding is a keynote speaker, author, Innovation Architect and Near Futurist. He has worked at the convergence of digital and physical for decades, and is an expert in spatial computing, virtual and augmented reality (VR/AR), AI and convergent brand ecosystems. Neil currently leads Redding Futures, a boutique consultancy that enables brands and businesses to powerfully engage the Near Future. Prior to founding Redding Futures, Neil held leadership roles at Mediacom, Proximity/BBDO, Gensler, ThoughtWorks and Lab49. He has delivered for clients including Visa, Nike, Cadillac, Macy’s, NBA, Verizon, TED, The Economist, MoMA, Converse, Morgan Stanley, Apple, Oracle, Financial Times, and Fidelity Investments. He has spoken at numerous conferences including SXSW, AWE, Immerse Global Summit, infoComm, Tech2025, CreateTech, SEGD XLab, A.R.E. Shoptalk, Creative Technology Week, Design+AI and VRevolution. Neil is also editor of Near Future of Retail, author of the forthcoming book The Ecosystem Paradigm, and advises multiple startups at the leading edge of the digital-physical convergence. Please Enjoy The Show! - - - - - - - - - - - - - -- - - - TIMESTAMPS 0:00 Disruptors & Curious Minds 3:16 Our Sponsors Wripple 3:52 Hello Neil Redding 6:32 What Is Near Futurism? 13:00 Retail Omnichannel 14:58 Thinking And Doing 16:38 Brand AI Content Opportunity 19:53 Co-creating With AI 22:42 Where Should Brands Start On Emerging Tech? 28:09 Overwhelmed By Tech 29:23 Breaking It Down 33:50 Spatial Computing 38:28 Decentralized Spatial Computing? 42:34 AR User Journey's IRL 46:38 Spatial Computing In Retail 50:54 Presence In Virtual Worlds 53:02 The Book Club 53:46 What Is Neil Reading And Watching

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👉 Watch on YouTube: https://studio.youtube.com/video/fer_rd9RBps/edit

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#spatialcomputing #apple #brands #emergingtechnology #ar #vr #futurism #nearfuturism #neilredding #decentralizedtech #thinkingonpaper