
How to Scale an Agency 🚀
How to Close Any Deal in 2022
Jul 22, 2022
The podcast covers effective strategies for closing deals in 2022, including avoiding gimmicky tactics, appealing to business owners with logical reasoning, and providing necessary facts to prospects. It also discusses the importance of building trust through question-and-answer sessions and shifting from a salesperson to a doctor perspective. Insights and tips on successfully closing deals in the coming year are provided, highlighting the significance of asking questions, building trust, and engaging in genuine conversations.
10:57
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Quick takeaways
- Understanding prospects' misunderstandings and solving them with facts helps to close deals in 2022.
- Adopting the perspective of a doctor and engaging in a question-and-answer session builds trust and increases the chances of closing deals.
Deep dives
Principles of Closing Deals
To close more deals in 2022, the host recommends abandoning conventional closing tactics and focusing on understanding the prospects' misunderstandings and solving them with facts. By appealing to the logical side of business owners and providing them with numerical data, you can overcome obstacles that prevent closing. The key is to give prospects all the relevant facts, even if they may not be completely truthful during the decision-making process.
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