TED Talks Daily

How webtoons are changing movies and TV | Hyeonmi Kim

Mar 30, 2022
Hyeonmi Kim, a digital strategist, reveals how webtoons are revolutionizing storytelling in movies and TV. These short, comic-like narratives are not only jumping from screens to the big screen but also introducing diverse voices in scriptwriting. Kim discusses the democratization of storytelling, highlighting successful adaptations and the influence of audience feedback. She emphasizes how webtoons are reshaping pop culture and attracting a new generation of creators, enriching the entertainment landscape.
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INSIGHT

Traditional Storytelling Limits Diversity

  • The mainstream media industry traditionally relies on a closed ecosystem of scriptwriters, limiting plot diversity.
  • This often leads to repetitive superhero stories and clichéd love stories.
INSIGHT

Webtoons Democratize Storytelling

  • Webtoons, short-form comic illustrations, are democratizing storytelling by allowing anyone to share their stories.
  • This open platform model has led to a diverse range of narratives and a growing market exceeding $1 billion.
ANECDOTE

Webtoons to Blockbusters

  • Popular shows like "Hellbound", "Itaewon Class", and "Kingdom" all originated as webtoons.
  • "Hellbound", a webtoon adapted by Netflix, quickly became a top 10 hit.
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