Marketing School - Digital Marketing and Online Marketing Tips How Web3 Marketing Differs From Web2 Marketing #2087
May 6, 2022
Dive into the fascinating shift from Web2 to Web3 marketing! Discover how core principles apply across both landscapes while navigating the unique challenges of Web3. The hosts discuss why clarity in communication is essential and how adapting to audience channels is key. They even speculate that in ten years, the term 'Web3' might be a relic of the past. Get ready to rethink your marketing strategies as the digital world evolves!
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Web3 Marketing Basics
- Web3 marketing uses the same strategies and principles as Web2.
- Explain your Web3 project clearly, as many people don't understand it yet.
Channel Selection
- Choose marketing channels based on your target audience for a specific category.
- Web3 marketing may initially use different channels, but eventually, it will likely utilize established platforms like Facebook and Google.
Web3 is the Internet
- Web3 is just an evolution of the internet, not a separate entity.
- Many Web3 agencies lack the professionalism of established Web2 agencies.