The Koe Cast

How I Made $6.9 Million Writing 2 Hours A Day

Jan 28, 2025

Discover the power of writing to earn millions, as the host shares their journey from $10,000 to $6.9 million by dedicating just two hours a day. They emphasize the importance of consistency and long-term strategy in a high-leverage field. Hear about effective tactics for building an audience on social media and creating engaging narratives. The conversation is packed with actionable insights on iterating systems for success and the critical skills needed to thrive as a writer.

25:24

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Quick takeaways

The speaker's transition from web design to earning over six million dollars through writing illustrates the potential of leveraging attention online for financial success.

Emphasizing originality, the speaker advises brainstorming personal interests to cultivate distinct insights that stand out in a crowded marketplace.

Deep dives

Understanding the Potential of Writing

The episode highlights how writing can serve as a powerful tool for generating significant income. The speaker reflects on their personal journey transitioning from a $55,000 a year web designer to earning over six million dollars through writing. They emphasize that achieving such financial success is realistic, especially when understanding the landscape of business and leveraging attention online. The speaker also notes that income potential expands dramatically in the context of businesses generating one to three million dollars a month, showcasing that even their substantial earnings are not extraordinary within that framework.

Unlocking Success Through Writing: Strategies for Gaining Attention

25min

If you've been here a while, you know this is pretty much a re-recording of a previous video. There's a reason for that: to show that by doing this for multiple years, the results start to compound. In my first year I made around $10,000 (outside of previous freelancing). Year two was $100k, then $150k, then $800k (previous video), then ~$4m, then a little under $2m (because I split traffic to a new business). While there are actionable parts of this video, I want the main lesson to be this: iterate on a system, in a high leverage area, for multiple years, not a few weeks.

––– Resources Mentioned ––– Beehiiv for newsletters/blog: https://thedankoe.com/get/beehiiv Kortex for writing and notes: https://kortex.co The free second brain course: https://community.kortex.co

––– Free Guides & Mini Courses –––

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––– Kortex –––

My writing and note-taking app: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kortex.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Kortex Discord: ⁠https://discord.gg/kortex⁠

The persuasive thinking template: ⁠https://app.kortex.co/public/document/bec7fcec-d76c-4d00-8669-37f53892fead⁠

Free second brain course (and community): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://community.kortex.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Writer's Bootcamp (now with YouTube strategy): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bootcamp.kortex.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

––– My Products –––

My book: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://theartoffocusbook.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠