

#333 - The Secret to RTINGS.com's SEO Success
Mar 25, 2024
Pauline Duthiel, Head of Digital Marketing at RTINGS.com, reveals how they outshine big players in SEO with user-centric content, systematic product testing, community engagement, and prioritizing user value over link-building. They dive into optimizing SEO strategies, evolving industry trends, community impact, revenue streams, link-building strategies, and putting user value first for sustainable success.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Establishing a Systematic Product Testing and Review Process
02:19 • 12min
User-Centric Content Creation and SEO Success
14:13 • 3min
Optimizing SEO Strategies and Evolution in the Industry
16:52 • 5min
Community Engagement and Revenue Streams
22:14 • 4min
SEO Tools, Link Building Strategies, and YouTube Presence
26:06 • 4min
Putting User Value First in SEO Strategies
29:49 • 18min