12min chapter

The Authority Hacker Podcast - Actionable Online Marketing cover image

#333 - The Secret to RTINGS.com's SEO Success

The Authority Hacker Podcast - Actionable Online Marketing

CHAPTER

Establishing a Systematic Product Testing and Review Process

This chapter details the creation of a systematic product review process initiated in 2017, starting with TVs and expanding to include various product categories. It highlights the team collaboration between testers, engineers, and writers, emphasizing objectivity and value-driven content creation. The discussion also covers the content strategy of RTINGS.com, focusing on maintenance, user-friendly navigation, and organic link profile growth.

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