Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman Bonus Episode: Business Breakthroughs
May 29, 2025
Blake Scholl, Founder and CEO of Boom Supersonic, is on a mission to revive commercial supersonic travel. He shares his innovative vision and the challenges he faces in making supersonic flights a reality. The conversation also dives into the evolution of children's television through Nickelodeon's groundbreaking strategies. Listeners will discover how Paris Hilton crafted her brand from media scrutiny and Ted Leonsis discusses the future of sports broadcasting. It's a thrilling ride through innovation across various sectors!
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Blake Scholl Challenges Old Assumptions
- Blake Scholl discovered flawed conventional wisdom about supersonic jets by questioning stale assumptions.
- He realized supersonic flight's past failure was due to execution, not fundamental challenges or market interest.
Build On Proven Tech For Success
- Use proven, safe technology to build innovative products that can scale economically.
- Leverage modern advancements and market growth for viable, widespread deployment.
Gerry Laybourne Reinvents Kids TV
- Gerry Laybourne transformed Nickelodeon by respecting kids and challenging industry assumptions.
- She used research and genuine understanding to create programming that treated kids as smart audiences.