Grow A Small Business Podcast Unveiling Legal Recruitment Mastery: Elevating from solitude to stellar tenacity, Zerega Consulting's Managing Director reveals innovative business expansion approaches, empowering small business entrepreneurs for excellence. (Jodie Zerega)
In this episode, Jodie Zerega, Managing Director of Zerega Consulting, takes us through her incredible 20-year journey of growing her legal recruitment business from a one-woman show to a thriving team of 10. She shares her strategies for navigating challenges, fostering a collaborative culture, and achieving an impressive 79% job offer acceptance rate. Small business owners looking to scale and build a successful team will find this episode both inspiring and insightful.
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Troy asks our special guest about their journey's start and defining success, their industry reconsideration, and the most challenging phase in business growth. He inquires about their love for small business growth, key habits for owners, and insights on team building, wins, mistakes, and advice.
And a snapshot of the the final five Grow A Small Business Questions
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Jodie believes that one of the most challenging aspects of growing a small business is finding the right balance. It's about being able to "turn it off." She acknowledges the burning passion for what she does and the constant drive to keep going, often finding it hard to switch off from work. Finding that balance between work and personal life has been her ongoing struggle.
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Two standout business books have made a significant impact on her entrepreneurial journey. "Traction" by Gino Wickman and "E-Myth" by Michael Gerber are her top recommendations.
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Jodie prefers an online learning tool is section, a paid platform that provides various classes, some live and others on-demand. Currently, section is focusing on AI and how businesses can harness its potential. Jodie finds this resource invaluable for her professional development, as it keeps her updated on the latest trends and strategies.
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According to Jodie, the essential tool for Small Business growth is to emphasizes the importance of investing in the right people and technology. Surrounding yourself with knowledgeable and trustworthy individuals who can offer valuable insights is crucial. Additionally, she suggests investing in cutting-edge technology to equip your team with the tools needed to succeed quickly. In recruiting, speed is essential, and technology can help achieve rapid results.
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Reflecting on her 20-year journey, Jodie's advice to her younger self would be simple but powerful: "Buckle your seatbelt." She acknowledges the rollercoaster nature of her industry, the emotional aspects of recruiting, and the need to play the roles of psychologist and psychiatrist. Every day is a new adventure, and perseverance is key.
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Quotable quotes from our special Grow A Small Business podcast guest:
Surround yourself with people who are smarter than you; they can offer valuable insights - Jodie Zerega Balance is the hardest thing in growing a small business; it's challenging to turn it off - Jodie Zerega Invest in the best technology to help your team achieve success quickly - Jodie Zerega
Build a collaborative environment where your team believes in your mission; it's about 'us,' not just 'me' - Jodie Zerega