Exploring Surge, a time-blocking strategy for advisors to optimize schedules and deliver value to clients. Jamie shares origins and evolution of Surge, along with a detailed surge schedule based on client needs and advisor efficiency. Discussions on fair compensation, time blocking, and strategic client meetings for financial advisors.
Surge optimizes advisor schedules for client value.
Implementing surge involves strategic days, evolution, and consistent availability.
Deep dives
The Importance of Surge in Financial Advisor Practices
Implementing surge in financial advisor practices has proven to be a wildly popular and effective strategy for generating thousands of downloads and engaging the financial advisor community. Surge involves setting specific appointment schedules to ensure efficient client meetings and operational effectiveness, ultimately emphasizing the importance of steady compensation for employees.
Strategic Time Allocation and Surge Development
Implementing strategic days, focus days, and buffer days, as well as the evolution into surge scheduling, allows for effective time management and client engagement. The surge schedule, initially based on quarterly appointments, evolved to adapt to changing client needs and technological advancements, ensuring constant availability and structured meeting times for financial advisors.
Optimized Surge Schedules for Client Value
The development of a perfected surge schedule, encompassing specific time frames throughout the year, aims to deliver maximum value to clients while enhancing team productivity and maintaining focus on high-value activities. The surge schedule prioritizes serving clients efficiently and aligning the team's efforts to provide top-quality service.
Commitment to Surge and Continuous Improvement
Committing to the surge schedule, involving the whole team, and allowing for gradual adjustments over a two-year period ensures optimal results and operational efficiency. The emphasis on learning from experience, pursuing perfection, and sticking to established protocols underscores the dedication to delivering exceptional financial planning services and enhancing client relationships.
In this episode, Jamie discusses the concept and implementation of Surge, as well as when is the most appropriate time for Surge meetings. Surge is a time-blocking strategy that allows advisors to optimize their schedules and deliver value to clients. Jamie shares the origins of Surge and how it has evolved over the years within their office. She’s also sharing a detailed surge schedule that includes specific months for surge periods based on when it works best for the client and allows them to be at their best.