

Don’t ALWAYS Blame the Channel (Solo Edition)
May 8, 2024
Exploring the common mistakes marketers make when blaming marketing channels, emphasizing the importance of looking internally for improvement. Discussing the key factors to consider before giving up on a channel and how to make it work. Prioritizing copywriting over creative elements, form simplicity, user experience, CTAs, valuable offers, targeting the right audience, and aligning landing pages with ad content for better conversion rates.
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